Microsoft Co-Sell Campaigns.
Plan. Execute. Manage.
How can a Microsoft co-sell campaign help you strengthen and grow existing Microsoft and partner relationships, recruit and develop valuable new partnerships, accelerate wins and open new markets?
Plan
How can partners easily “opt in” and prioritize your campaign?
Which partners?
Which Microsoft investments and customer offers accelerate wins?
Launch
Can engaging Microsoft roles make your campaign more successful?
Which roles and how do I connect?
What’s the best way to introduce your campaign to your partners?
Execute
What are the steps and timelines for the campaign?
What are key milestones and measurements?
How do we stay aligned and course correct?
Communicate
What’s the ideal internal comms plan and cadence?
How do we update stakeholders on progress against targets?
How do partners receive updates?
*FY20 Microsoft P2P campaign results: Partner A, 150% increase in Q4 wins over prior 3 quarters. Partner B, 133% growth in P2P H2 wins over H1